Using the Internet to Grow Your Startup Business

Written by Peter Tran

July 1, 2017

In the 21st ctury the Internet is no longer a separate and ali piece of technology, it is an integral part of any business, no matter the niche. The opportunities that the web offers the are tremdous, as long as you know how to make the most of them. Here are just a few of the ways any start up business owner can leverage the power of the Internet in their favor:

Build an interactive website – Build up a great mailing list – and relationships with your customers – by ing a little inter to your website. Surveys, guest books, free repo and newsletters all do very well. If the majority of your business is conducted offline (you are running a restaurant for example) your website is still a great marketing tool. Put an online only coupon on your site and you may be surprised how many more diners come walking through your doors.

Learn SEO 101 – No one is suggesting that you get a degree in internet marketing but at least become familiar with some of the better SEO (search gine optimization) techniques and th actually use them. Twitter may seem a little silly to you at first but it can actually be a powerful way to draw visitors to your website as well as share information about your company to a vast number of people. The same holds true for ging, forum commting and social bookmarking.

Research the Competition – Thanks to the Internet and all its associated tools, it is eer than ever before to keep an eye on – and ahead of – your competitors. Most of the information you can be found free or at a very low cost on the internet, as is much of what you will to learn about your target audice and to do that all important research into the market you are tering.

Save some Money – Order office supplies online and save and gas on a trip across town to the office superstore. Sd email invoices instead of paper ones. Hire a virtual assistant to take some of your more mundane but have to be done tasks off your hands for the fr of the cost of a “real” employee.

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