Make technology, not talent, your first priority

Posted on: November 12, 2018, by :

Make technology, not talent, your first priority

I’ve spent my entire career trying to wake firm leaders up to the importance of talent management strategies. For the past decade, I’ve campaigned on behalf of the next generation, seeking to persuade established leaders to build firms that next gen talent want to someday own. After all, talent has been—to me, at least—the ultimate strategic enabler. If you have bright, passionate people in place, you can address any market trend, respond to any client shift, and exceed the expectations of others. If you had asked me even six months ago, I would say that, strategically, talent trumps all.

But now, I feel compelled to change my tune and issue a warning, too. Because I truly believe that you must place technology at the top of your strategic initiatives list for 2017–18 (at least). If you don’t, then all of the brilliant talent strategies in the world won’t sustain you. How come? In this article, we’ll explore five reasons that technology has become an even higher strategic priority than talent and five ways to address that paradigm.

Technology is of the utmost importance because:

So, with the mounting pressure to quickly elevate technology to a core strategy, here are five practical ways to get more in the IT game now:

I grew up in technology and was just starting out when the personal computer transformed business. Since then, technology has progressed, but it hasn’t seemed as big or impactful as it is now. Technology is going to change just about everything about the way we transact our business, produce our deliverables, and maintain our relationships. And it’s happening fast. If technology isn’t at the very top of your firm’s priority list, please reprioritize or risk losing it all.  

Jennifer Wilson is a partner and co-founder of ConvergenceCoaching LLC, a leadership and management consulting and coaching firm that helps leaders achieve success. Learn more about the company and its services at

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