Genset–1989

Genset–1989

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Publication Date:
July 12, 2002

Industry:
Professional Services

Source:
Harvard Business School

Discusses the start-up strategy at Genset, a French biotech firm. Pascal Brandys, a venture capitalist, and Marc Vasseur, a leading French scientist, must decide how to proceed. Future real options are central to the strategy.

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Genset–1989

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