Delivering Customer-Focused Innovation

Delivering Customer-Focused Innovation
The disruptions of 2020 have tested companies’ innovation capabilities. The organizations that seem to be handling this test best are those that let their customers drive their innovation efforts. They aim to solve their customers’ problems first, and that informs how they innovate.
A survey of 585 business executives conducted by Harvard Business Review Analytic Services found that innovation leaders are much more likely to focus on customers, business models, breakthrough technologies, and speed.  Some 76% of these leaders—the 37% of respondents who assert that innovation is a high priority for their organizations—expect to accelerate the speed of innovation over the next 12 months, compared to 63% of all respondents.

Delivering Customer-Focused Innovation

Research & References of Delivering Customer-Focused Innovation|A&C Accounting And Tax Services
Source

Leave a Reply