Basic Techniques for the Analysis of Customer Information Using Excel 2007: A Step-by-Step Approach

Basic Techniques for the analysis of Customer Information Using Excel 2007: A Step-by-Step Approach Below are the available bulk discount rates for each individual item when you purchase a certain amount Register as a Premium Educator at hbsp.harvard.edu, plan a course, and save your students up to 50% with your academic discount. Publication Date:February 06, […]

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Basic Techniques for the Analysis of Customer Infation Using Excel 2007: A Step-by-Step Approach

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Publication Date:
February 06, 2009

Source:
Harvard Business School

The objective of this note is to provide a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed in the course “Competing and Winning through Customer Infation” (CWCI). The instructions that follow use datasets from three of the cases in the course: “Slots, Ts, and All That Jazz: Manang Customer Profitability at the MGM Hotel,” HBS No. 106-029, “MercadoLibre.com,” HBS No. 106-057, and “Bancaja: Developing Customer Intelligence (A),” HBS No. 107-055. These datasets are avail upon request from the author.

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Basic Techniques for the Analysis of Customer Infation Using Excel 2007: A Step-by-Step Approach


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BASIc Techniques for the Analysis of Customer Information Using Excel 2007: A Step-by-Step Approach Below are the available bulk discount rates for each individual item when you purchase a certain amount Register as a Premium Educator at hbsp.harvard.edu, plan a course, and save your students up to 50% with your academic discount. Publication Date:February 06, […]

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How To Really REALIZE DREAMS COME TRUE?

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