Harlequin Enterprises: Assessing e-Books

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Publication Date:
February 20, 2014

Industry:
Media

Industry:
Technology

Source:
Ivey Publishing

Harlequin Enterprises is a well-known publisher of women’s fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin’s business model: its relationship with authors, distributors and competitors.

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Harlequin Enterprises: Assessing e-Books

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