When Investing and Social Objectives Meet

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Publication Date:
November 07, 2005

Source:
Harvard Business School

Introduces students to a group of investors and stakeholders who evaluate firms at least partially on factors other than eventual investment payoff. Focuses on investors who evaluate and attempt to impact firms’ ethical, corporate governance, or other “societal” practices. Such investors vary from large institutions that use this as one component of investing to “ethical” funds that invest solely on these criteria to individual gadfly’s who use this forum for their personal initiatives. These nontraditional investors are becoming an increasingly important portion of the financial markets. Thus, managers and investor relations experts must consider their alternative desires when designing disclosure/communication strategies. Considers noninvestor groups that use a firm’s financial market information and connections as a lever to impact the firm’s behavior.

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When Investing and Social Objectives Meet

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