Rogers Communications, Inc.: The Wave
Below are the available bulk discount rates for each individual item when you purchase a certain amount
Register as a Premium Educator at hbsp.harvard.edu, plan a course, and save your students up to 50% with your academic discount.
Publication Date:
December 20, 1996
Industry:
Telecommunications
Industry:
Media
Source:
Harvard Business School
Rogers Communications, Inc., Canada’s largest cable television provider, is deciding how it should respond to developments that appear to portend the convergence of its industry with the computing and telecommunications industries. In particular, it is investigating how it should test the market for high-speed Internet access via cable modem. This case describes decisions that need to be made to bring this service to market in a suburb of Toronto.
If you’d like to share this PDF, you can purchase copyright permissions by increasing the quantity.
Copyright © 2020 Harvard Business School Publishing. All rights reserved. Harvard Business Publishing is an affiliate of Harvard Business School.
Rogers Communications, Inc.: The Wave
Research & References of Rogers Communications, Inc.: The Wave|A&C Accounting And Tax Services
Source