Fomento Lechero – Supporting Small Dairy Farmers
Below are the available bulk discount rates for each individual item when you purchase a certain amount
Register as a Premium Educator at hbsp.harvard.edu, plan a course, and save your students up to 50% with your academic discount.
Publication Date:
June 17, 2016
Industry:
Food & Beverage
Source:
CLADEA-BALAS Case Consortium
In 1980, the ALFA Group, a Mexican conglomerate, initiated a diversification process that led to the acquisition of a cold cuts company, thus creating Sigma Alimentos. Fourteen years later, seeking to make greater use of its refrigerated supply chain, Sigma Alimentos chose to make its way into the then very competitive dairy industry. Having found that large milk producers were already committed to large dairy processing companies, Sigma Alimentos decided to launch a development program for small dairy farmers in order to ensure sufficient supply of quality milk. This case study explores how Sigma Alimentos’ Fomento Lechero Program helped small suppliers to grow alongside the company. A little over 15 years since the program’s inception, the case recounts how small farmers managed to overcome various challenges to grow exponentially. In addition, at the time this case was written, imported powdered milk prices had dropped considerably below fluid milk prices, thus generating the case’s core dilemma: letting go or retaining small farmers that have been working alongside Sigma Alimentos for a very long time.
EGADE’s case collection.
If you’d like to share this PDF, you can purchase copyright permissions by increasing the quantity.
Copyright © 2021 Harvard Business School Publishing. All rights reserved. Harvard Business Publishing is an affiliate of Harvard Business School.
Fomento Lechero – Supporting Small Dairy Farmers
Research & References of Fomento Lechero – Supporting Small Dairy Farmers|A&C Accounting And Tax Services
Source