DigitalThink: Building a Sales Force

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Publication Date:
March 10, 1998

Industry:
Educational Institutions

Industry:
Technology

Source:
Harvard Business School

A broad set of issues faces a young company in the Internet-based training business as it begins to sell its product to corporate customers. Issues include: profile of attractive candidates, compensation, definition of territory, definition of quotas, and role of regional management.

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DigitalThink: Building a Sales Force

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