Delta Electronics: Bringing the Computer into the Car
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Publication Date:
February 01, 2000
Industry:
Automotive
Industry:
Technology
Source:
INSEAD
Delta Electronics, an automotive supplier, moves from delivering components to integrated systems of hardware and software. The company is facing the entry of Sun’s Java and Microsoft’s Windows CE into automotive electronics. Delta must decide which of the two possible standards to follow, and understand how the entry of these software platforms changes its own competitive position.
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Delta Electronics: Bringing the Computer into the Car
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