Motivation for Creativity in Organizations
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Publication Date:
January 23, 1996
Source:
Harvard Business School
People will be most creative when they feel motivated primarily by the interest, enjoyment, satisfaction, and challenge of the work itself–when they are driven by a deep involvement in their work and a passion for it. This note describes the ways in which creativity can be stimulated by this intrinsic motivation, and by certain forms of extrinsic motivation, such as rewards that signal competence or support future achievement. Managerial implications are discussed.
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Motivation for Creativity in Organizations
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