ABC Sales and Service Division: A Case Study of Personal and Organizational Transformation

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Publication Date:
January 24, 1994

Industry:
Media

Source:
Harvard Business School

In the midst of dramatic changes in the information systems industry and declining profits at the ABC Co., the vice president in charge of the sales and service division, Jeff, and his managers attempt to transform their division. The transformation gets off to a good start but soon runs into problems as the managers are forced to lay off employees and to cancel a conference intended to move the transformation forward. Jeff wonders what he should do next as some members of his management team resign and morale is low.

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ABC Sales and Service Division: A Case Study of Personal and Organizational Transformation

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