American Connector Co. (A)

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Publication Date:
October 06, 1992

Industry:
Technology

Industry:
Consumer Electronics

Source:
Harvard Business School

American Connector Co. is forced to reexamine operations at its Sunnyvale plant when a Japanese competitor announces plans to build an “ultimate” plant in the United States. Case examines issues related to benchmarking a competitor’s manufacturing capabilities and productivity. Allows students to compare two companies’ manufacturing strategies and their implications for productivity and flexibility.

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American Connector Co. (A)

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