Importance and Benefits of Social Media Marketing

Social media marketing is a low-cost website promotion method that you can receive traffic, get links, exchange links, and raise possibilities to make your website more profitable through various social media channels.

Advantages of Social Media Marketing

Increase traffic with low cost: By adding your website link in your articles or comments on social media websites, you can receive a lot more traffic when your website content is relevant to your articles. The cost here is your time and any expenses for freelance writers if you hire them.

Relevant traffic (High quality traffic): When social media website users read your articles and gets interested enough to read more, they probably click the link of your website. These visitors tend to stay more on your website looking for more relevant information. This high quality has more potential to raise your conversion rate.

Search engine rankings: When you add your website link in your articles or comments and they are relevant to your website content, it will help your websites to rank better in search engine result pages. You’re getting natural links from those social media websites.

Get supporters: Even though visitors from social media websites don’t buy your website products / service, they can be your website supporters. They may recommend your website or spread good words about your site through other social media websites if they like your website.

What are the best strategies for social media marketing? Where to start and How to start?

Quality content: Contribute quality contents for social media community.

Connection: Connect to communities that you’re interested in. Be honest and sincere.

Helper: Be a helper that other users of social media websites appreciate. Don’t talk about yourself too much. Remember that it’s not about you in social media communities.

Multi-media content: Multi-media content gets more and more popular. If possible, create video content using your niche expertise. Make “How to” or “About” videos.

Blogs and broadcasting: Create your own blog(s). Write useful articles and broadcast them using blog search tools such as Technorati.

Communities / Groups: Join Yahoo Groups or social communities that are relevant to your business website and keep plentiful of member activities. Google “your field + social communities” or “your field + micro communities”. Join and share your knowledge and content with them.

Feeds: Set up feeds for blogging sites or news sites to get updated. Feeds are a great and fast way to get updated without even visiting sites. Use free feed reader software. More information about RSS feeds.

Click here for top social media resources.

Source


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ProfessionalismNo Rating
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Importance and Benefits of Social Media Marketing

Social media marketing is a low-cost website promotion method that you can receive traffic, get links, exchange links, and raise possibilities to make your website more profitable through various social media channels.

Advantages of Social Media Marketing

Increase traffic with low cost: By adding your website link in your articles or comments on social media websites, you can receive a lot more traffic when your website content is relevant to your articles. The cost here is your time and any expenses for freelance writers if you hire them.

Relevant traffic (High quality traffic): When social media website users read your articles and gets interested enough to read more, they probably click the link of your website. These visitors tend to stay more on your website looking for more relevant information. This high quality has more potential to raise your conversion rate.

Search engine rankings: When you add your website link in your articles or comments and they are relevant to your website content, it will help your websites to rank better in search engine result pages. You’re getting natural links from those social media websites.

Get supporters: Even though visitors from social media websites don’t buy your website products / service, they can be your website supporters. They may recommend your website or spread good words about your site through other social media websites if they like your website.

What are the best strategies for social media marketing? Where to start and How to start?

Quality content: Contribute quality contents for social media community.

Connection: Connect to communities that you’re interested in. Be honest and sincere.

Helper: Be a helper that other users of social media websites appreciate. Don’t talk about yourself too much. Remember that it’s not about you in social media communities.

Multi-media content: Multi-media content gets more and more popular. If possible, create video content using your niche expertise. Make “How to” or “About” videos.

Blogs and broadcasting: Create your own blog(s). Write useful articles and broadcast them using blog search tools such as Technorati.

Communities / Groups: Join Yahoo Groups or social communities that are relevant to your business website and keep plentiful of member activities. Google “your field + social communities” or “your field + micro communities”. Join and share your knowledge and content with them.

Feeds: Set up feeds for blogging sites or news sites to get updated. Feeds are a great and fast way to get updated without even visiting sites. Use free feed reader software. More information about RSS feeds.

Click here for top social media resources.

Source


Overall RatingNo Rating
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Get Your Blog Google Top-Ranked

How well does your blog rank on Google? Most bloggers would like to have their postings top-ranked in the Google search result pages.

Here are some essential tips to get you blogs top-ranked on Google.

– Choose a blog platform that can be easily extensible and have a lot of featured plug-ins. WordPress is one of the most popular blogging software these days. It’s an open-source platform that people fix bugs and add new features and plug-ins every day.

– Add FeedBurner to manager RSS feeds and email subscription as how many regular readers your blog has seems a significant factor when Google determines the ranking.

– Use social networking sites to broadcast your new postings such as MyBlogLog, Facebook, BlogCatalog, Technorati and more.

– Sign up Google Analytics and sync up Google Sitemap plug-in. Google Analytics is a great tool that’s free and efficient to keep track of visitors, search queries, bounce rate and more.

– Use tags and categories for your postings. Make sure tags and categories include keywords that you’d like to promote.

– It’s not guaranteed, but try to submit your blogs to free web directories such as Dmoz.

– Respond to comments. It shows that you’re a human who shares similar issues or opinion. Sometimes it can be necessary to respond to the comments especially when visitors’ comments go other direction that that you intended to. Jump in and “guide” them in the way that you originally wanted. Also, it’s a polite thing that you respond to users’ comments.

– Consider adding ads such as Google AdSense or individual affiliate ads only when you have established a good amount of traffic amount. When using affiliate ads, carefully select which ads to promote. They should be relevant to the content of your postings.

– Cross link within your postings using the keywords. Related or similar postings can be helpful in reducing visitors’ bounce rate.

– Be natural. The time to post a new article doesn’t have to be the same every time. Actually it looks suspicious as a cron activity.

Most importantly, keep blogging. Write an intriguing and unique content. Build credibility by showing your expertise in the postings.

Technologies behind Google ranking of your blogs

By Taiwan Carol, February 21, 2009 @ 7:12 am

Thanks for sharing!

Source


Overall RatingNo Rating
ProfessionalismNo Rating
Top QualityNo Rating
Great BenefitsNo Rating

Get Your Blog Google Top-Ranked

How well does your blog rank on Google? Most bloggers would like to have their postings top-ranked in the Google search result pages.

Here are some essential tips to get you blogs top-ranked on Google.

– Choose a blog platform that can be easily extensible and have a lot of featured plug-ins. WordPress is one of the most popular blogging software these days. It’s an open-source platform that people fix bugs and add new features and plug-ins every day.

– Add FeedBurner to manager RSS feeds and email subscription as how many regular readers your blog has seems a significant factor when Google determines the ranking.

– Use social networking sites to broadcast your new postings such as MyBlogLog, Facebook, BlogCatalog, Technorati and more.

– Sign up Google Analytics and sync up Google Sitemap plug-in. Google Analytics is a great tool that’s free and efficient to keep track of visitors, search queries, bounce rate and more.

– Use tags and categories for your postings. Make sure tags and categories include keywords that you’d like to promote.

– It’s not guaranteed, but try to submit your blogs to free web directories such as Dmoz.

– Respond to comments. It shows that you’re a human who shares similar issues or opinion. Sometimes it can be necessary to respond to the comments especially when visitors’ comments go other direction that that you intended to. Jump in and “guide” them in the way that you originally wanted. Also, it’s a polite thing that you respond to users’ comments.

– Consider adding ads such as Google AdSense or individual affiliate ads only when you have established a good amount of traffic amount. When using affiliate ads, carefully select which ads to promote. They should be relevant to the content of your postings.

– Cross link within your postings using the keywords. Related or similar postings can be helpful in reducing visitors’ bounce rate.

– Be natural. The time to post a new article doesn’t have to be the same every time. Actually it looks suspicious as a cron activity.

Most importantly, keep blogging. Write an intriguing and unique content. Build credibility by showing your expertise in the postings.

Technologies behind Google ranking of your blogs

By Taiwan Carol, February 21, 2009 @ 7:12 am

Thanks for sharing!

Source


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ProfessionalismNo Rating
Top QualityNo Rating
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How to Move WordPress

Moving WordPress is fairly easy, but it needs careful attention. The key point of WordPress directory change is to modify URL settings through the admin page and/or to change DB user information through “wp-config.php”. In most cases, re-installation is not necessary.

Moving WordPress Case by Case
1. Move WordPress to a new directory within the same website.
2. Move WordPress to an existing directory (including the root directory) within the same website.
3. Move WordPress to a new server with the same domain and the same directory.
4. Move WordPress to a new server with a different domain or a different directory.
5. Use WordPress plug-ins or tools to export and import data.
6. Update the internal links of the existing posts if necessary.
7. Modify the 404 page if necessary to indicated that some files may be missing because of directory change.
8. Manual update of the blog URLs using MySql queries.

In any case, backup is essential!

1. Move WordPress to a new directory within the same website.

to the top

to the top

to the top

to the top

to the top

to the top

to the top

to the top

2. Move WordPress to an existing directory within the same website. This includes moving WordPress directory to the root directory. It’s going to overwrite the destination files when their names are the same.

3. Move WordPress to a new server with the same domain and the same directory.

4. Move WordPress to a new server with a different domain or a different directory.

5. Use WordPress plug-ins or tools to export and import data. If you don’t feel comfortable to run queries, use this WordPress plug-in.

WP-DB-Backup
This tool allows you to back up WordPress DB data without using phpMyAdmin or command lines.

6. Update the internal links of the existing posts if necessary. The internal links within the existing posts and pages should be manually updated when they use absolute URLs. Otherwise, they still point to old locations.

Example) www.mydomain/oldblog/tips/how-to-move-wordpress.html
-> www.mydomain.com/newblog/tips/how-to-move-wordpress.html

Run this MySql query using phpMyAdmin or other DB tools.

7. Modify the 404 page if necessary to indicated that some files may be missing because of directory change.

Via WordPress Admin: Design -> Theme Editor -> 404 Template or
Via FTP: wp-content/themes/yourtheme/404.php
Example) http://www.free-ebusinesshelp.com/example-404page.html

8. In case that the blog URLs have not been changed, you can run this MySql query and manually update them.

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WordPress Spam – Plugins to Fight Comment Spams

Soon after I launched this blog, I started to receive heavy amount of spam comments, mostly from some Russian sites. It’s not only that I can’t read their comments in Russian, but some of their comments are extremely long. I think this overloads the database even though its impact may be minor.

Luckily, there are many plug-ins to fight spams for your WordPress blogs. Here are a couple of popular and effective solutions.

1. Akismet is a great anti-spam plug-in that comes installed by default. You just need to turn it on by clicking ‘Activate’.* With Akismet, you can set comment blacklist.** The beauty of this blacklist is that you don’t have to put the whole word or the whole IP address. It will block any comments that contain the partial words and partial IP address.

A lot of spams that I received from the Russian sites had different IP addresses almost every time because they hijacked the addresses. But their website domain or email address contains ‘.ru’. I just added ‘.ru’ to the blacklist and most of them were filtered.

* To activate Akismet, you will need to enter an API key that you can get from the WordPress website.
** To set up comment blacklist, click ‘Settings’ -> ‘Discussion’.

WordPress Comment Blacklist Block Russian Spams

2. Consider adding CAPTCHA if you want spams even not to be submitted. That’s what I did because I got tired of deleted the spams. Even if they were nicely filtered by Akismet, once in a while I needed to delete them otherwise I would have had thousands of spam sitting there, taking my DB space, possibly affecting DB performance.

I installed this plug-in “cformsII” in order to add CAPTCHA. “cformsII” is a powerful plug-in that allows you to create your own forms. You can easily replace the default WordPress comment form with a fancy and secure one that you can generate using cformsII.

http://wordpress.org/extend/plugins/cforms/

Create a new comment form using cformsII. You can use the default form that is shown when you access to the setting page first time.* Change the name of form to what you will recognize easily, for example, ‘comment’ and add / remove fields and change display configurations if you want to.

* It will show the link ‘cformsII’ next to the ‘Comments’ of the top menu.

Then, replace the PHP function “comments_template()” to “insert_cform(’name_of_form’)” in any PHP scripts that have the comment form. The files are different depending on which theme you use, but the usual scripts are ’single.php’, ‘archive.php’, and ‘page.php’.

<?php comments_template(); ?>

->

<?php insert_cform(’comment’); ?>

By admin, January 17, 2009 @ 11:51 am

After I tried cformsII for a week, I noticed that spam comments were submitted significantly less, but unfortunately, I also noticed the comments were not saved in database. They were delivered via emails only. Even though I found out later there was a configuration that I could change to store submission data in DB, this was not enough for me. I wanted to display the most recent comments on the side menu.

I could have customized the codes to show comments from the cformsII tables, but I wasn’t sure if I wanted to go that far. I ended up restoring the default WordPress comment form. As expected, within 30 minutes, I started to receive Russian spam comments again. Eventually, I found this plug-in, reCAPTCHA that adds CAPTCHA to the default comment form.

http://wordpress.org/extend/plugins/wp-recaptcha/

I sometimes find it difficult to read their letter combination from the image that reCAPTCHA generates. The readability of the reCAPTCHA words could prevent users from leaving comments, but I believe it’s worthy because I won’t have to spend much of my time to clean up spam comments and to fix possible server performance issues.

By Alex Kaye, July 16, 2009 @ 9:24 am

Thanks very much for this article. I was having exactly the same problems…so many bloody Russian spam bots out there. Installed recaptcha on my blog. Hopefully it will take a nice load off.

By admin, July 17, 2009 @ 4:35 pm

Thanks for visiting! I hope it works for you! I still receive some spam comments, but it’s significantly less.

Source


Overall RatingNo Rating
ProfessionalismNo Rating
Top QualityNo Rating
Great BenefitsNo Rating

WordPress Spam – Plugins to Fight Comment Spams

Soon after I launched this blog, I started to receive heavy amount of spam comments, mostly from some Russian sites. It’s not only that I can’t read their comments in Russian, but some of their comments are extremely long. I think this overloads the database even though its impact may be minor.

Luckily, there are many plug-ins to fight spams for your WordPress blogs. Here are a couple of popular and effective solutions.

1. Akismet is a great anti-spam plug-in that comes installed by default. You just need to turn it on by clicking ‘Activate’.* With Akismet, you can set comment blacklist.** The beauty of this blacklist is that you don’t have to put the whole word or the whole IP address. It will block any comments that contain the partial words and partial IP address.

A lot of spams that I received from the Russian sites had different IP addresses almost every time because they hijacked the addresses. But their website domain or email address contains ‘.ru’. I just added ‘.ru’ to the blacklist and most of them were filtered.

* To activate Akismet, you will need to enter an API key that you can get from the WordPress website.
** To set up comment blacklist, click ‘Settings’ -> ‘Discussion’.

WordPress Comment Blacklist Block Russian Spams

2. Consider adding CAPTCHA if you want spams even not to be submitted. That’s what I did because I got tired of deleted the spams. Even if they were nicely filtered by Akismet, once in a while I needed to delete them otherwise I would have had thousands of spam sitting there, taking my DB space, possibly affecting DB performance.

I installed this plug-in “cformsII” in order to add CAPTCHA. “cformsII” is a powerful plug-in that allows you to create your own forms. You can easily replace the default WordPress comment form with a fancy and secure one that you can generate using cformsII.

http://wordpress.org/extend/plugins/cforms/

Create a new comment form using cformsII. You can use the default form that is shown when you access to the setting page first time.* Change the name of form to what you will recognize easily, for example, ‘comment’ and add / remove fields and change display configurations if you want to.

* It will show the link ‘cformsII’ next to the ‘Comments’ of the top menu.

Then, replace the PHP function “comments_template()” to “insert_cform(’name_of_form’)” in any PHP scripts that have the comment form. The files are different depending on which theme you use, but the usual scripts are ’single.php’, ‘archive.php’, and ‘page.php’.

<?php comments_template(); ?>

->

<?php insert_cform(’comment’); ?>

By admin, January 17, 2009 @ 11:51 am

After I tried cformsII for a week, I noticed that spam comments were submitted significantly less, but unfortunately, I also noticed the comments were not saved in database. They were delivered via emails only. Even though I found out later there was a configuration that I could change to store submission data in DB, this was not enough for me. I wanted to display the most recent comments on the side menu.

I could have customized the codes to show comments from the cformsII tables, but I wasn’t sure if I wanted to go that far. I ended up restoring the default WordPress comment form. As expected, within 30 minutes, I started to receive Russian spam comments again. Eventually, I found this plug-in, reCAPTCHA that adds CAPTCHA to the default comment form.

http://wordpress.org/extend/plugins/wp-recaptcha/

I sometimes find it difficult to read their letter combination from the image that reCAPTCHA generates. The readability of the reCAPTCHA words could prevent users from leaving comments, but I believe it’s worthy because I won’t have to spend much of my time to clean up spam comments and to fix possible server performance issues.

By Alex Kaye, July 16, 2009 @ 9:24 am

Thanks very much for this article. I was having exactly the same problems…so many bloody Russian spam bots out there. Installed recaptcha on my blog. Hopefully it will take a nice load off.

By admin, July 17, 2009 @ 4:35 pm

Thanks for visiting! I hope it works for you! I still receive some spam comments, but it’s significantly less.

Source


Overall RatingNo Rating
ProfessionalismNo Rating
Top QualityNo Rating
Great BenefitsNo Rating

WordPress Size of Post Box – Length of Editor Box

I was a little annoyed by the tiny editing box of WordPress admin ‘Write’ and ‘Manage’ pages. Although I got used to its smallness, I thought I would give it a try to figure out and looked into the PHP script ‘post-new.php’. And I realized that it looked like it’s something that a user can easily configure through WordPress admin interface.

I looked at the ‘Settings’ page. There it was! Settings for ‘Writing’.

I just clicked it and changed to the value of ‘Size of the Post Box’ to 25. That will definitely satisfy me!

WordPress Size of Post Box, Length of Editor Box

I should start to check out Settings page more carefully as I’m one of those people who are too busy or too lazy(?) to read the long WordPress manual. I think I can figure out a lot of things just by checking out admin pages including Settings. BTW, I really appreciate WordPress that it has made blogging so easy!

By TeMc, September 23, 2009 @ 5:08 am

Oh my god, that was só incredibly simple.

Thanks a lot for that tip, I didn’t eve think of checking the Writing-settings.
I was almost considering editing core files.

Thanks again :)

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